- For those looking to make their DECKadence Marine Flooring a bit more personalized, we can add color borders, words and stripes, as well as various types of logos, to make your boat look even more beautiful and unique! Logos can be, and usually are, sprayed onto the material with a color dye for PVC, using a custom 3-part stencil.
- About DECKadence Marine Carpet. DECKadence Marine Carpet is a technologically advanced engineered marine carpeting consisting of poly vinyl and PVC that is treated with UV inhibitors, anti-microbial composites, resins, and a secret recipe that contributes to the longevity and durability of the marine carpet. No other marine carpet in the industry can compare to DECKadence.
DECKadence Marine Flooring is a very high end, very PLUSH product that is used in marine and outdoor applications. This product is not like the typical marine carpet products found in stores or boating catalogs. If you are searching for the best product underfoot that will provide value to your boat or property, DECKadence is it!
Made in 6-foot widths and fused together for larger widths. Besides being nice and soft, DECKadence does not stain, won’t mold and mildew, and is never wet because water and liquid flows right through it! And it’s special non-skid backing always holds it in place. It is the perfect flooring for marine and outside use!
We can retrofit all types of boats & yachts including ski boats of all types! (add logos & borders too!) With your template or ours, we can provide you the size and style you need. Or it is easy for you to do it yourself by simply cutting and trimming.
DECKadence Marine Flooring is simply the best choice for marine flooring applications on the market to date. It’s superior to any other alternative in terms of durability, maintenance, practicality and beauty.
The best choice, superior, why?
The truth is, seasoned boaters know all too well that there are few viable choices out there for watercraft surfaces. For example, there’s foam products, hardened vinyl and perforated rubber (yes it’s hard and ugly too), there’s carpet that looks great for about a month…that is except when it’s WET, then you deal with mold and mildew, then you replace it, or live with it. Keep carpet where it belongs…in a house and not on a boat!
DECKadence Marine Flooring is a revolutionary material engineered from the most practical marine flooring materials in existence today. The right combination of PVC, Resin and Aerated Rubber designed to deliver comfort and durability to boaters.
This incredible product is the best choice of professional and recreational boaters the world over.
No adhesives required: It simply lifts up, hoses off, cleans easily, offering EXTREME DURABILITY, virtually impact resistant with amazing recovery.
The best alternative: DECKadence Marine Flooring is the ultimate marine and outdoor decking on the market to date. It can be installed on any vessel/surface, fiberglass, steel, aluminum or wood.
Non-slip when wet: This superior product, combining its cushioning properties with its non-skid attributes, provides the safest of surfaces under your feet. Remember…water or liquid flows right through it!
An insulator of sound: The installation of DECKadence Marine Flooring will help silence above-deck noise, quiet engine sound levels, and insulate the below-deck area from the intense heat of the sun, providing a more user friendly environment.
FORT LAUDERDALE, Fla. — From a distance, it looks like carpeting; up close it looks like fuzzy no-slip matting. In practice, it’s a combination of both: a non-slip deck cover for boats.
Seadek
The product, made by Fort Lauderdale, Fla.-based DECKadence Marine Flooring, is an anti-slip boat deck covering that doesn’t retain water. It’s the creation of Joel Bartlett, who calls himself the founder, inventor, director of development and COO for DECKadence. His wife, attorney Suzanne Weiss, takes care of the corporate end. They call the product DECKadence Marine Flooring, or DMF for short. Its proprietary backing is called Ribbit-Grip.
Deckadence Marine Flooring Australia
The company has fewer than 30 employees, but Bartlett says the sales network is rapidly growing throughout the U.S. and Canada and will soon expand to Europe.
Boating Industry: What is the genesis of this company and your product?
Joel Bartlett: “I conceived the company after I invented the product. I started in 2005 in the development stages, and then as I perfected the product the natural progression and success dictated that a company be born. I came up with not-so-creative name of “Boat Deck Cover” and my wife said, ‘No way … it’s got to be DECKadence’ and the name stuck. The frog logo represents the way our product grips to the deck (with a vinyl bubble mesh we call Ribbit-Grip) as well as the transformation it took to get us where we are today. I have a background in international business development, as well as mechanical and electrical engineering education, so I’m a perfect storm for innovation. I also have boating fever. We’ve already filed for two patents on the DECKadence Marine Products last year.”
BI: Tell us about the development process:
JB: “Many new products require years of development, time, effort and setback. DECKadence was no exception. The material on the surface had to be reengineered, softened and arranged to drain. UV stabilizers had to be increased and antimicrobial composites incorporated to get it right. Then the backing had to be redeveloped to meet the needs of the marine applications mainly to be able to drain, grip and sustain.”
BI: Why a flooring product?
JB: “There’s a huge void between carpet and hard coverings and we fill that void. DECKadence is as durable as PVC because it is PV and as soft as a plush carpet without the yucky carpet part. There’s nothing like our product on the market to date. As far back as I can remember I’ve always recognized the potential for a fast-drying, marine-rated nonslip un-carpet anti-fatigue type of deck coving. No one likes standing on a wet, moldy carpet and the next step up from there became what’s known now as imitation teak, and that’s too hard to and too hot to even stand on in direct sunlight. If PVC teak and carpet got together and had an offspring, it would look like DECKadence.”
BI: What is your distribution process — any growing pains?
JB: “I developed a product years ago that took off so fast I sold more than I could supply. It turned out to be a nightmare on a multitude of levels. I kept this in mind for this roll-out. Our distribution process is prepared to offer goods to our dealers fabricated or rolled. We will proceed with caution and focus on the marine trade related aftermarket industries first to get ‘wet behind the ears’ and then go forward. We have multiple fabrication facilities and stock in the East Coast, West Coast and Central U.S. as well as BC Canada. Consumers drive the sales and we want to be able to provide for all. OEMs are being approached this year but again with caution — we don’t want to take away the opportunity for the guys that already have a boat.”
BI: What is your strategy for 2011?
JB: “In a nutshell stay focused and don’t grow too big too fast, service who you take on to the best of our ability and prepare to service the entire industry. National ad campaigns won’t take place until end of 2012, OEMs are in our ‘cross hairs’ but we are not approaching most at this time.”
BI: How are you educating consumers about your product?
JB: The Internet remains the single most instrumental tool we utilize for educating consumers. We have videos and a wealth of information on our website.”
Sea Deck Boat Flooring
BI: And your marketing strategy?
JB: “This year we’re getting the kinks out; however, word of mouth is already spreading like wildfire and to date we have not placed one ad for the consumer. We want to be prepared to service everyone’s needs in a timely and professional manner and we are preparing to do so.”
BI: What new products are on the horizon?
JB: “Innovation is second nature to me. On the horizon you will see our all-new swim platform coverings, and dock covering alternatives as well as a low-profile version of our already popular DECKadence covering product.”
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